Case Study
Aprica (2016-Present)
Japan's premier brand Aprica has a wide range of baby gear, from strollers to cribs. Aprica has since been helping parents all over the globe share the world with their babies. @apricaph
Workscope includes:
- Brand activation
- Sponsorships and community engagement
- Merchandise sourcing and printing production
- In-store promotions and POS development
- Event concept, management and production
- Exhibition and trade show support
- Digital and social media marketing
- Media relations
- Celebrity affiliation
- VIP celebrity placements
- Influencer engagement
- Content marketing and copywriting
- Celebrity events
- Media monitoring
Other