Case Study
Hegen (2017-Present)
As Singapore's first global baby feeding brand, they have won multiple awards like Young Parents SG Parent’s Choice 2017/18-2018/19 and Babies & Kids’ Awards 2018-2019. @hegen.philippines
Workscope includes:
- Brand activation
- Sponsorships and community engagement
- Merchandise sourcing and printing production
- In-store promotions and POS development
- Event concept, management and production
- Exhibition and trade show support
- Digital and social media marketing
- Media relations
- Celebrity affiliation
- VIP celebrity placements
- Influencer engagement
- Content marketing and copywriting
- Celebrity events
- Media monitoring
Other